Supply & Demand,  is it fair?

Two scenarios:
Set Up:
There has been a disaster--a hurricane.

The power is off, and the forecast is restoration will take more than a week.

Everyone needs batteries, but there is an immediate shortage of "D" cells, which normally sell for $2.25 each.

Scenario one:
Early on, merchants are selling the batteries above the marked prices.

The Governor pronounces this as "Gouging," and that anyone caught selling batteries above the normal retail price will be subject to prosecution.

The "gouging" stops. Merchants cannot get batteries, and not lose money; therefore, they don't get in badly needed batteries. 

Result: No Batteries available.

Scenario two:
Early on, merchants are selling the batteries above the marked price.

The Governor asks merchants to do their best to have badly needed batteries shipped in for the emergency.

He acknowledges that the shipping and handling costs will raise the price of the batteries, and asks that the public be understanding and patient.

There is an immediate  increase in the supply of batteries.

Result: Batteries Are available.

This is a "classic" choice of the "Lesser of Two Evils."

One has to ask: which is most important to me and my family.

1)_ To not stand for the "unjust pricing," resulting in you and your family doing without the needed batteries.

2)_ To pay more for the batteries, and have all the batteries we need.

If you chose the first choice; check yourself, you may be an IDIOT!

"I will not stand for Gouging!" 

"Try standing on your Head."  

 "These merchants are making a profit from this disaster." "It's not Fair!"

"Who in the Hell Cares?"

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